We Harness People Power to Restore Biodiversity

Connecting with nature together. Photo by Sheryl Sinkow.

The Center for Engagement in Science and Nature at the Cornell Lab of Ornithology believes that it takes people connecting with nature to fuel the change needed to halt the biodiversity crisis, restore habitats, and promote well-being.

We develop ambitious and enduring programs and partnerships that support effective engagement-to-action initiatives on a global scale.

Birders in India during the Great Backyard Bird Count
Great Backyard Bird Count participants. Photo by Sipu Kumar.


Strategic Initiatives

  • Ghanaian student using binoculars
    Lifelong Learning

    Our Center houses a vibrant team of educators, instructional designers, and communicators who transform data and media from all over the globe into high-quality educational experiences tailored to spark and grow interest in birds and nature.

  • Birders on beach Global Big Day 2025
    Participatory Science

    Recognizing that there aren’t enough professional scientists to monitor birds and biodiversity at scale, we continually build and improve tools that help people across the globe to share data, then transform these crowd-sourced data into scientific insights.

  • Ruby-throated Hummingbird on a flower
    Bird-Friendly Action

    We build programs to support bird-friendly action on the individual and community level and prioritize creative partnerships to support nature connection and habitat restoration in expansive and accessible ways across the Americas.

  • Student checking a nest box
    Research

    We harness ecological and social science to understand how we can engage more people in voicing support for birds and acting on their behalf. We also study the phenomenon of participatory science and the ecological insights that result from crowd-sourced data.


What Engagement Means to Us

Birding Group in Syracuse New York
Cornell student Isaiah Scott leading a birding event. Photo by Eden Strachan.

At its heart, the work we do is never one-directional. It is collaborative, participatory, collective, and alive. The word “engagement” captures this synergistic dynamic better than terms like “outreach” or “education,” which don’t capture the critical contribution and investment of the communities we work with. 

By striving for engagement, we build programs and platforms that meet people where they are and support them as they develop in their relationship with nature over time.

We see engagement as a dynamic process that we have much to learn about. How do people ‘spark’ connection with nature? How can we develop understanding? What drives different individuals to participate in an activity? What motivates people to take action to restore nature?

Engagement Cycle: Spark, Understand, Participate, Act

We work to achieve outcomes that knit together nature connection and science participation to build activated nature-friendly communities that work together to restore the wildlife and habitats on which we all depend.

Heart with tree inside

Well-being through nature connection

Three people with earth

Activated nature-friendly communities

Birds, frog, insects, leaf with up arrow

Restored wildlife and habitats