Janice (Yu) Cheng

(she/her)

Content Marketing Production Specialist

Expertise

Project Management • Content Marketing • Quality Assurance • Copyediting • Digital Communications

As part of Cornell Lab’s Integrated Marketing team, I get to juggle a little bit of everything: planning marketing campaigns, crafting compelling content, and diving into the data to sustain our success. This role is a unique blend of creativity and strategy, and I’m always trying something different.

Ithaca, New York, is a long way away from Taipei, Taiwan, but both are equally home to me. Before arriving at the Cornell Lab, I worked as an instructional designer and also marketing specialist in enrollment management at colleges and universities across Central New York. I am a passionate volunteer for Digital Collegium, an international higher education nonprofit, and Loaves and Fishes, a local soup kitchen.

Education

Master of Public Administration, Binghamton University
B.A. in Creative Writing, Binghamton University

Beyond the Lab

Outside the Lab, I am a professional game master for tabletop roleplaying games like Dungeons & Dragons, Call of Cthulhu, and Good Society. I also once worked at a romance publishing press, and am still a big romance reader!

Center Advancement
Email yc2282@cornell.edu

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Golden-cheeked Warbler by Bryan Calk/Macaulay Library